Reach new
audiences through
paid distribution

Expand your content's visibility by boosting it across digital, social, Connected TV (CTV), and digital out-of-home (dOOH) channels through the Fabulate platform. Target a more precise audience and drive greater engagement with your brand's content, all while maximising your campaign's impact across multiple advertising channels.

If a tree falls, and no one is around does it make a sound?

Ensure your message reaches the right audience by boosting your content through Fabulate. Maximise visibility and engagement across digital, social, CTV, and dOOH channels, giving your content the attention it deserves. Fabulate excels at amplifying branded content with effectiveness at the core of our distribution strategy, ensuring superior outcomes for every campaign boosted via our platform.

A sample of the amazing campaigns we have worked on

Looking to extend your content beyond social media?

Generate powerful word of mouth through branded content

Leverage a vetted network of premium publishers, each offering built-in audience guarantees. Watch your campaign deliver in real time as your content is promoted across publisher-owned and earned assets, including native drivers, newsletters, social media, and more. Fabulate ensures your branded content reaches the right audience, driving impactful word of mouth and engagement.

Access premium publishers in every vertical

Save time by managing multiple executions with a single conversation. Fabulate gives you access to publishers across various verticals, allowing you to build dynamic campaigns that reach highly engaged, niche audience segments. Simplify your campaign strategy while maximising your reach and impact.

Unlock the power of a publisher content studio with Fabulate

Access a curated network of industry professionals—journalists, videographers, editors, scriptwriters, and influencers—on demand, scalable to your campaign's needs. These creative experts are ready to bring your brand’s messaging to life, ensuring it resonates with your audience. Through Fabulate’s established network of preferred publishing and distribution partners, your content achieves amplified reach and maximum impact.

Influencer AMP – take social
content and extend it into
premium digital
content environments.

Maximiseyour social content with
guaranteed in-view times across
premium publisherinventory.

“Fabulate's technology, tools, and process has allowed us to streamline our approach to influencer campaigns, while protecting the most important relationships we hold with talent and their management. Our team can focus on the more important work of relationship-building while Fabulate helps us take care of everything else seamlessly.”

Drew Collins – Head of Social and Influencer, Edelman Australia

Extend your content beyond digital. Unlock
Fabulate’s IRL suite of advertising extensions.

Connected TV

Distribute your video content directly to the most prominent screen in the home – the television – through targeted inventory delivery.

Digital Out of Home

Right content, at the right time, in the right location. Digital Out of Home provides contextual targeting footsteps from conversion.

Magazines and Newspapers

Leverage AI to automatically scan, read, and tag files for simplified searching and organization.

Utilise Fabulate’s complete managed service

With each campaign, Fabulate assigns a dedicated campaign manager to guide you through every step. From selecting the right creator to content ideation, production, and reporting, we handle the details to ensure your branded content process is seamless and stress-free.

Fabulate Distribution FAQs

Do I need to negotiate individual rates with publishers for sponsored content?

No, there's no need for you to engage in individual negotiations with publishers regarding rates for sponsored content. The Fabulate team has already taken care of this for you by pre-negotiating all packages, inclusions, and rates before they are made available on the platform. This proactive approach ensures that clients receive the best value, and it significantly streamlines the booking process for you. Our aim is to make it as straightforward as possible for you to get your content published without the hassle of back-and-forth negotiations. This setup not only simplifies the administrative side of content creation but also allows you to focus more on what you do best: creating engaging content for your audience.

Can I work with multiple publishing partners at once?

Certainly! Our platform offers the flexibility to collaborate with not just one, but multiple publishing partners simultaneously. This means you have the freedom to choose a variety of publishers that align with your content goals and audience reach. As part of your order, you can mix and match publishers to ensure your content gets the broad exposure and targeted impact you desire.

Our team is here to support you in selecting the ideal partners and will work closely with you to bring your creative vision to life across different platforms. This approach not only amplifies your content's reach but also diversifies your presence across the digital landscape, giving you the opportunity to engage with a wider audience.

I'm a publisher and I want to join the Fabulate platform  

As a publishing partner we can potentially unlock new revenue streams for your business. Please contact our partnerships team via our contact us page and we can initiate the onboarding process.

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Discover how Fabulate can transform your campaign distribution

Boost your content with a powerful suite of distribution tools built – all with a few clicks.

Get in touch to learn more

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