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Case studies
November 5, 2025

Fabulate’s creator strategy turned cruise offers into clicks, with UGC content delivering 748.7K views and a 3.29% CTR.

Fabulate’s creator strategy turned cruise offers into clicks, with UGC content delivering 748.7K views and a 3.29% CTR.

October 29, 2025

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November 5, 2025

How UGC Content Drove 748.7K Views and a 3.29% Click-Through Rate

UGC

Fabulate’s creator strategy turned cruise offers into clicks, with UGC content delivering 748.7K views and a 3.29% CTR.

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14.85% Engagement Rate and 780K Views from Creator-Led Content

Editorial + Creator

Fabulate worked with L’Oréal and Marie Claire to pair creator storytelling with editorial reach, driving 780K views and a 14.85% engagement rate.

October 29, 2025

4.25% Engagement Rate and 7,500+ Entries in Four Weeks

Creator

Fabulate’s performance-first creator approach helped turn a simple competition into a viral success, driving over 7,500 entries and a 4.25% engagement rate.

October 29, 2025

Seasonal Content Reached 2.35% Engagement Rate and 1.56M Views

Creator

1.56M Views Across Social: How Fabulate Helped Bakers Delight Connect Through Key Seasonal Moments

October 29, 2025

7.5% Engagement Rate Across Creator Content

Creator

Creator storytelling turned major releases into cultural moments, driving a 7.5% engagement rate across social.

October 28, 2025

80% reduction in production time

Trend Jacking

Fabulate’s technology, team and process helped L’Oréal cut production approvals to 72 hours

June 6, 2024

70% reduction in CPA

UGC

By adding creator content MYOB was able to significantly reduce CPA

May 10, 2024

9.5% lift in ad recall

Creator
Trend Jacking

Increase in brand memorability through culturally relevant trends

March 3, 2024
"...Fabulate’s tech and support have completely streamlined how we manage campaigns. The intuitive setup and smart tracking features save us time and make the process far more efficient. It’s transformed the way we work, freeing us up to focus on strategy while knowing the details are taken care of."
Lola McKimm
Talent Manager, One Daydream
"Working with Fabulate has always been smooth and rewarding. As a talent manager, I regularly coordinate paid partnerships for our creators and am continually impressed by the team’s professionalism, clear communication, and high quality campaigns. They know how to collaborate with talent and agencies in a way that’s both supportive and efficient, and we really value the strong relationship we’ve developed."
Mollie Allan
Senior Talent Manager, Huume
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Where you are, we’re there

From Sydney to Singapore to San Francisco, Fabulate connects creators with brands and agencies globally.

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