Strategy that connects brands to culture
Every great campaign starts with strategy. At Fabulate, it’s more than a slide in a deck; it’s the foundation that shapes your stories, creator partnerships, and the results you deliver. Our team blends cultural insight, creator expertise, and platform knowledge to craft strategies that connect brands with audiences in meaningful and measurable ways.
Fluent in culture. Chronically online.
Understanding audiences through culture
We go beyond demographics to understand what shapes your audience’s world. From trending conversations to subcultural shifts, our team identifies where attention lives and how your brand can authentically join the conversation.
.png)
Strategy built from the scroll up
Our team lives and breathes the platforms your audience uses. We analyse how people engage, create, and share, transforming those patterns into creative strategies that feel native, relevant, and impossible to ignore.
.png)
“Fabulate has streamlined our approach and cut down the time needed to discover talent. ”
Data that shapes creativity
Turning insights into social ideas
Every strategy starts with insight. We use audience data, creator analytics, and cultural signals to uncover what truly drives engagement. Our strategists translate those findings into creative ideas that are grounded in evidence and built to perform.
.png)
Smarter strategy powered by SparQ AI
SparQ AI enhances how we analyse creator content and audience behaviour. It identifies emerging trends, patterns, and opportunities, giving our strategists the intelligence to shape ideas that stay ahead of culture.
.png)
“Fabulate makes influencer campaigns seamless, collaborative and results driven. We always feel confident knowing they deeply understand both our clients brands and the creator landscape.”
From strategy to execution
Building platform first campaigns
We design creative concepts that are native to each platform, ensuring your brand fits naturally into the content audiences love. Our ideas are informed by insight, refined by creators, and built to perform.
.png)
From creative spark to measurable impact
Our campaigns are designed to deliver both cultural relevance and tangible results. We measure success through engagement, sentiment, and audience growth -proving that great creative and performance can coexist.
.png)
“Day MGMT has had great success working with Fabulate to deliver exceptional campaigns. We’ve felt incredibly supported throughout the journey.”
Fabulate - it's our secret weapon for scaling creator campaigns
Technology that sets our campaigns apart
Fabulate's Al driven platform is purpose built for creator marketing, combining brand safety, workflow management, and real time analytics in one system. Unlike generic tools, our technology is designed to meet the unique demands of influencer campaigns, giving brands the confidence, speed, and insight to deliver work that outperforms the market.
.png)
Exceptional campaigns, outstanding results
.png)
.png)
.png)
“Gone are the days of manually trawling social accounts to figure out if an influencer’s the right fit. Fabulate has streamlined our approach and cut down the time needed to discover talent. We can also make quick decisions on audience quality and performance using real time data, helping us shortlist the right talent faster.”
"Fabulate’s tech has streamlined our influencer search, making it faster to find the right creators at scale. It saves us time and ensures we connect with the best for Hubbl, improving efficiency and campaign success."
“Fabulate makes influencer campaigns seamless, collaborative and results driven. We always feel confident knowing they deeply understand both our clients brands and the creator landscape.”
